The ability of machines to learn things and get smarter as they go is a fascinating hallmark of artificial intelligence (AI) technology. There are various technologies, use cases and benefits that fall under the broad AI umbrella, including conversational AI and generative AI.
Generative AI’s content generation and process automation capabilities can be beneficial, but the technology can also be used to create misleading content or enhance the effectiveness of certain kinds of cyberattacks. This potential dark side of generative AI has serious institutional and societal implications in a global economy that is interconnected in more ways than ever before.
In this article, we will answer questions like "what is generative AI”, what are some of the potential benefits and disadvantages of it and whether or not there are substantial differences between this form of AI and others.